Pregramme: the concept
A pregramme is an electronic programme or event guide for the corporate hospitality and sponsorship sectors, delivered by internet and mobile phone to enhance the event experience for guests and offer real business benefits for hosts.
For guests, a pregramme provides all the information they will need to get the most out of their day, available 24/7 and updated regularly throughout the course of the event.
For suppliers, hosts and sponsors, as well as adding value to the hospitality package itself, a pregramme generates wider business benefits by increasing client satisfaction, generating new sales leads and more accurately measuring the quality of guests' experience.